Avon Projects are a traditional property development, construction and building company based in the New Forest. They were looking to bring traditional building skills into the 21st Century using digital technology to market to their customers but also manage their projects.

We also undertook a comprehensive search engine optimisation strategy where we researched keywords and phrases that offered a good opportunity to take market share for Avon Projects in the areas they work in (Dorset, Hampshire, New Forest).

The strategy fed into the design and build of a WordPress website built from the ground up around the SEO strategy. This meant it was perfectly configured to meet Google’s SEO criteria with pages, landing pages, blog articles and content all focused on keywords and phrases the strategy had highlighted.

Once the new brand and website was live we began a link building campaign to improve rankings of the target pages and feed into more enquiries through the site.